Learning Outcomes
The aim of the course is to develop the entrepreneurial culture, Knowledge and skills among students. Available courses on fields of Management, Marketing, Finance and Accounting, as well as laboratory seminars on business planning, will provide the students with the appropriate tools to develop entrepreneurship. Connection with the entrepreneurial world will be achieved by visits to enterprises and inviting entrepreneurs for lectures and case study analysis.
The preparation of business plans by the students develop their entrepreneurial skills.
Course Content (Syllabus)
The course provides: a) the theoretical background of managing entrepreneurial activities with i) seminars on introductory issues on Management, Marketing, Finance and Accounting for Small-Medium Enterprises, ii)presentations of best practices, case studies, b) the laboratory experience in business planning of relevant activities (preparation of students' business plans) and c) the networking with entrepreneurs (visiting enterprises and entrepreneurs).
Additional bibliography for study
1. Καραγιάννης Η.Γ. –Μπακούρος Ι.Λ.( 2010) «Καινοτομία και Επιχειρηματικότητα. Θεωρία – Πράξη» Εκδόσεις Σοφία
2. David Dawkins and Mark Freel (2007)" Επιχειρηματικότητα» Eκδόσεις Κριτική.
3. Πιπερόπουλος, Γ. Π. (2008). "Επιχειρηματικότητα, Καινοτοµία & Βusiness Clusters ", Β’ Έκδοση , Θεσσαλονίκη: Εκδόσεις Σάκκουλα.
4. Χατζηκωνσταντίνου, Γ., Γωνιάδης, Η. (2009) " Επιχειρηματικότητα και Καινοτοµία», Εκδόσεις Gutenberg.