SPORTS MANAGEMENT

Course Information
TitleΟΡΓΑΝΩΣΗ ΚΑΙ ΔΙΟΙΚΗΣΗ ΑΘΛΗΤΙΣΜΟΥ / SPORTS MANAGEMENT
Code278
FacultyPhysical Education and Sport Science
SchoolPhysical Education and Sports Sciences (Thessaloniki)
Cycle / Level1st / Undergraduate
Teaching PeriodWinter
CoordinatorKonstantinos Alexandris
CommonNo
StatusActive
Course ID400000569
Class Information
Academic Year2022 – 2023
Class PeriodSpring
Faculty Instructors
Weekly Hours2
Class ID
600226337
Course Type 2016-2020
  • Background
Course Type 2011-2015
General Foundation
Mode of Delivery
  • Face to face
Digital Course Content
Language of Instruction
  • Greek (Instruction, Examination)
Learning Outcomes
the students will be able to understand the basic sport management and marketing principles with the use of specific sport examples
General Competences
  • Apply knowledge in practice
  • Adapt to new situations
  • Appreciate diversity and multiculturality
  • Respect natural environment
  • Be critical and self-critical
  • Advance free, creative and causative thinking
Course Content (Syllabus)
INTRODUCTION THE SPORT MARKET MANAGEMENT PRINCIPLES THE SPORT PRODUCT SEGMENTATION SPONSORSHIP 1 THE MARKETING MIX HRM 1 HRM 2 MARKETING PLAN REVISION
Keywords
sport market, sport management, sport marketing.
Educational Material Types
  • Book
Use of Information and Communication Technologies
Use of ICT
  • Use of ICT in Course Teaching
Course Organization
ActivitiesWorkloadECTSIndividualTeamworkErasmus
Lectures75✓
Total75
Student Assessment
Description
Written exams
Student Assessment methods
  • Written Exam with Short Answer Questions (Formative, Summative)
Bibliography
Course Bibliography (Eudoxus)
• Αλεξανδρής, Κ. (2011). Αρχές Μάνατζμεντ και Μάρκετινγκ Οργανισμών και Επιχειρήσεων Αθλητισμού και Αναψυχής. Θεσ/νίκη: Εκδόσεις Χριστοδουλίδη.
Last Update
22-10-2015