Learning Outcomes
After the end of the semester, τhe student should clearly understand and be able to analyze using concepts and models of industrial organization:
• Various pricing techniques of firms
• The vertical relations between firms (supplier - retailer)
• The strategy of product differentiation
• Cartels and how to fight them - Competition Policy
• The strategies used by companies to maintain or enhance their market power
• Competition Policy
• Digital Platforms
Course Content (Syllabus)
We will explain the structure of markets as they are shaped by the strategic behavior of firms. Pricing behavior as well as other strategies define the degree of competition and market form. The course will deal with issues such as concentration and market power, market power measurement, vertical relationships, product differentiation, advertising, entry and exit in the industry. Topics include concentration and market power, measurement of market power, oligopoly, cartels, vertical relations, product differentiation, digital platforms and competition policy.
Keywords
market power, vertical relations, advertising, product differentiation, entry - exit to the market
Course Bibliography (Eudoxus)
•Paul Belleflamme & Martin Peitz, Βιομηχανική Οργάνωση, Αγορές και Στρατηγικές, Εκδόσεις «σοφία», 2016,
κωδικός στον «Εύδοξο» 50658715
•Κατσουλάκος Ιωάννης, Θεωρία Βιομηχανικής Οργάνωσης, Εκδόσεις Γ.Δαρδανός-Κ. Δαρδανός Ο.Ε., έκδοση 2η 2015, κωδικός στον «Εύδοξο» 41959109
•Pepall L. - Richards D. - Norman G, Βιομηχανική Οργάνωση, 5η Εκδοση 2015, Εκδόσεις Α. Τζιόλα & Υιοί,
κωδικός στον «Εύδοξο» 50655970
Additional bibliography for study
•Carlton Dennis, Perloff Jeffrey, Σύγχρονη Βιομηχανική Οργάνωση, Broken Hill 2017
•Cabral Luis, Βιομηχανική Οργάνωση, Εκδόσεις Κριτική, 2018,
•Παναγιώτης Φώτης, Βιομηχανική Οργάνωση και Πολιτική Aνταγωνισμού, Εκδόσεις Προπομπός 2013
•Ουσταπασίδης Κωνσταντίνος, Εφαρμοσμένη Βιομηχανική Οικονομική, Εκδόσεις Ζυγός, 2004
•Βέττας Ν. – Γ. Κατσουλάκος, Πολιτική Ανταγωνισμού και Ρυθμιστική Πολιτική, Εκδόσεις Τυπωθήτω - Γ.Δαρδανός 2004
•Waldman D. και E. Jensen, Βιομηχανική Οργάνωση, Θεωρία και Πράξη, Τόμος Ι, Εκδόσεις Παρίκος 2006 κωδικός στον «Εύδοξο» 16309
•Industrial Organization: Contemporary Theory and Practice (with Economic Applications) by Lynne Pepall, Daniel J. Richards, and George Norman (Hardcover - Aug 26, 2004)
•The Theory of Industrial Organization by Jean Tirole (Hardcover - Jan 1, 1988)
•Modern Industrial Organization (4th Edition) (Addison-Wesley Series in Economics) by Dennis W. Carlton and Jeffrey M. Perloff (Hardcover - May 13, 2004)
•Industrial Organization: Theory and Applications by Oz Shy (Paperback - Jan 17, 1996)
•The Economics of Industrial Organization by William G. Shepherd and Joanna Mehlhop Shepherd (Paperback - Aug 2003)
•Industrial Organization: A Strategic Approach by J. R. Church and Roger Ware (Hardcover - Dec 20, 1999)