Additional bibliography for study
Β. Συμπληρωματική Βιβλιογραφία
1. Fitzsimmons, J.A. and Fitzsimmons, M.J. (2011) Service Management: Operations, Strategy, Information Technology;
McGraw Hill, 7th ed.
2. Heskett, J.L., Sasser, E. and Schlesinger, L.A. (1997) The Service Profit Chain. Free Press.
3. Kandampully, J. (2012), (Ed.) Service Management : The New Paradigm in Retailing,, Springer
4. Maglio, P. P., Kieliszewski, C. A. and Spohrer, J. C. (eds.): Handbook of Service Science (Service Science:
Research and Innovations in the Service Economy), Springer, 2010.