ELECTRONIC COMMERCE
| Title | ΗΛΕΚΤΡΟΝΙΚΟ ΕΜΠΟΡΙΟ / ELECTRONIC COMMERCE |
| Code | IM-216 |
| Interdepartmental Programme | Interdisciplinary PPS on Informatics and Management (2014-today) |
| Collaborating Schools | Informatics Economics |
| Cycle / Level | 2nd / Postgraduate |
| Teaching Period | Spring |
| Coordinator | Athanasios Tsadiras |
| Common | No |
| Status | Active |
| Course ID | 40002577 |
| Academic Year | 2017 – 2018 |
| Class Period | Spring |
| Faculty Instructors |
|
| Weekly Hours | 3 |
| Class ID | 600110037
|
Mode of Delivery
- Face to face
Digital Course Content
- e-Study Guide https://qa.auth.gr/en/class/1/600110037
- eLearning (Moodle):
Language of Instruction
- Greek (Instruction, Examination)
General Competences
- Apply knowledge in practice
- Retrieve, analyse and synthesise data and information, with the use of necessary technologies
- Make decisions
- Work autonomously
- Generate new research ideas
- Be critical and self-critical
Course Content (Syllabus)
1- Types of E-Commerce
2- Online Shopping Positions - Mechanisms and Effects of the EC
3 - Retail and EC
4-Consumer Conduct, Market Survey on the Internet. Advertising on the Internet
5 - Business Enterprise and EC
6- Starting an Online Business
7 - eGovernment. ELearning
8- Mobile Commerce
9- WEB 2.0 and Social Networks
10 - Electronic Commerce Security
11 - Payment Systems
12 - EC Strategy
Educational Material Types
- Notes
- Slide presentations
- Book
Use of Information and Communication Technologies
Use of ICT
- Use of ICT in Course Teaching
- Use of ICT in Communication with Students
Description
apparent
Course Organization
| Activities | Workload | ECTS | Individual | Teamwork | Erasmus |
|---|---|---|---|---|---|
| Lectures | 39 | 1.3 | ✓ | ||
| Reading Assigment | 133 | 4.4 | ✓ | ||
| Written assigments | 50 | 1.7 | ✓ | ||
| Exams | 3 | 0.1 | ✓ | ||
| Total | 225 | 7.5 |
Student Assessment
Description
Final written exams 70%
3 written assessments (3x10%=) 30%
Student Assessment methods
- Written Exam with Short Answer Questions (Summative)
- Performance / Staging (Formative, Summative)
Bibliography
Course Bibliography (Eudoxus)
• Ηλεκτρονικό Εμπόριο 2010, Τurban Efraim,King David,,Lee Jae,Ting-Peng Liang, Turban Deborah, Εκδόσεις Μ. Γιούρδας
• «Ψηφιακές Επιχειρήσεις και Ηλεκτρονικό Εμπόριο: Στρατηγική, Υλοποίηση και Εφαρμογή», Dave Chaffey, Εκδόσεις Κλειδάριθμος, 2016
• «Ηλεκτρονικό Εμπόριο 2014: Επιχειρήσεις, Τεχνολογία, Κοινωνία», Kenneth C Laudon, Carol Guerico Traver, Εκδόσεις Παπασωτηρίου, 2013
Additional bibliography for study
• Electronic Commerce: From Vision to Fulfillment, 2nd Edition. El. Awad, ISBN 0-13-122902-8, Prentice Hall
Last Update
13-11-2017
