Learning Outcomes
Upon successful completion of this course, students will be able to undestand:
1.the philosophy of Rural Tourism
2. the role that rural tourism can play in local development
3. what is the role they can play in agrotourism units as scholars and executives
4. how can design a business plan for an agroturism unit
5. How can be entrepreneurs in rural tourim
Course Content (Syllabus)
From mass tourism to alternative forms of tourism. The experience in tourism. Model tourism development. Concepts rural tourism. Rural Tourism growth conditions. Lifecycle agrotourism. Lifecycle ecotourist destination. Promotion Techniques agortouristikou product. Attempting to rural tourism. Networking ecotourist businesses. Rural tourism in Greece and other countries.
Keywords
agritourism, agro-tourism, rural tourism, alternative tourism, product, destination, perceptions