Course Information
FacultyFine Arts
Cycle / Level1st / Undergraduate
Teaching PeriodSpring
CoordinatorNikolaos Aletras
Course ID280007596

Programme of Study: UPS of School of Film Studies (2009-2013)

Registered students: 39
OrientationAttendance TypeSemesterYearECTS
CoreElective Courses beloging to the selected specialization846

Class Information
Academic Year2021 – 2022
Class PeriodSpring
Instructors from Other Categories
Weekly Hours4
Class ID
Course Type 2016-2020
  • Scientific Area
Course Type 2011-2015
Specific Foundation / Core
Mode of Delivery
  • Face to face
The course is also offered to exchange programme students.
Language of Instruction
  • Greek (Instruction, Examination)
  • English (Instruction, Examination)
Learning Outcomes
By the end of the course, the students will have: 1. Become acquainted with the ways in which the film product is promoted and distributed. 2. Understood the differences between broad commercial cinema distribution and festival film distribution. 3. Become acquainted with the most important film festivals in the world. 4. Explored and become familiar with the key elements which constitute a successful film festival 5. Become able to compose a detailed evaluation report as well as propose ways of redesigning a film festival.
General Competences
  • Apply knowledge in practice
  • Retrieve, analyse and synthesise data and information, with the use of necessary technologies
  • Adapt to new situations
  • Make decisions
  • Work autonomously
  • Work in teams
  • Work in an international context
  • Work in an interdisciplinary team
  • Design and manage projects
  • Appreciate diversity and multiculturality
  • Respect natural environment
  • Demonstrate social, professional and ethical commitment and sensitivity to gender issues
  • Be critical and self-critical
  • Advance free, creative and causative thinking
Course Content (Syllabus)
The course examines the possibilities of promoting, distributing and selling a film project. It deals with the potential of the Greek and European markets. In the course, the differences between the marketing circuit and the promotion circuit through festivals around the world are also identified. Finally, the most important international film festivals are described and evaluated, identifying their special features.
film market, film distribution, film festival, promotion
Educational Material Types
  • Notes
  • Video lectures
  • Audio
  • Multimedia
  • Interactive excersises
  • Book
Use of Information and Communication Technologies
Use of ICT
  • Use of ICT in Course Teaching
  • Use of ICT in Laboratory Teaching
  • Use of ICT in Communication with Students
Use of projection equipment to reproduce and screen audiovisual works Use of audiovisual production equipment Use of ancillary websites for further illustrating the various concepts presented in class Use of email for immediate and frequent communication with the students
Course Organization
Reading Assigment501.7
Field trips and participation in conferences / seminars / activities130.4
Written assigments150.5
Movie viewing200.7
Student Assessment
The final grade will be the result of: • Students' participation in lectures (3 grades). • A project on the evaluation of an International Film Festival (free choice*). Following the study of relevant texts regarding the theoretical foundation of international film festivals as institutions, the assignment will include proposals about ethe planning, organization, identity, aims, program and the market of the event (7 grades, individual project, 2500-3000 words).
Student Assessment methods
  • Written Assignment (Formative, Summative)
  • Oral Exams (Formative, Summative)
  • Performance / Staging (Formative, Summative)
Course Bibliography (Eudoxus)
Streaming και Ψηφιακή Διανομή, Ν. Αλέτρας, Εκδ. Αιγόκερως Κωδικός Βιβλίου στον Εύδοξο: 94689049 Κινηματογράφος, Η Τέχνη της Βιομηχανίας, Ν. Κολοβός Κωδικός Βιβλίου στον Εύδοξο: 16831 Managing and Developing Communities Festivals and Events [electronic resource] Κωδικός Βιβλίου στον Εύδοξο: 75488582 The Palgrave Handbook of Screen Production [electronic resource] Κωδικός Βιβλίου στον Εύδοξο: 91695562 European Film and Television Co-production [electronic resource] Κωδικός Βιβλίου στον Εύδοξο: 91679660
Additional bibliography for study
Stringer, J. 2001, «Global Cities and the International Film Festival Economy» στο Cinema and the City: Film and Urban Societies in a Global Context, Shiel M.& Fitzmaurice T., Blackwell Publishers l.t.d, United Kingdom, σ134-143 Soojeong, A. 2008, The Pusan International Film Festival 1996-2005:South Korean Cinema in Local, regional and Global context Marijke de Valck, Brendan Kredell and Skadi Loist (eds), Film Festivals: History, Theory, Method, Practice First Published October 1, 2016, Routledge, New York
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