THEORY AND ANALYSIS OF SOCIAL NETWORKING

Course Information
TitleΘΕΩΡΙΑ ΚΑΙ ΑΝΑΛΥΣΗ ΜΕΣΩΝ ΚΟΙΝΩΝΙΚΗΣ ΔΙΚΤΥΩΣΗΣ / THEORY AND ANALYSIS OF SOCIAL NETWORKING
CodeEEE102
FacultySocial and Economic Sciences
SchoolJournalism and Mass Communications
Cycle / Level2nd / Postgraduate
Teaching PeriodSpring
CoordinatorPanagiotis Tsarchopoulos
CommonYes
StatusActive
Course ID600018550

Programme of Study: Epikoinōnía (2025-26 éōs 2028-29)

Registered students: 0
OrientationAttendance TypeSemesterYearECTS

Class Information
Academic Year2022 – 2023
Class PeriodSpring
Instructors from Other Categories
Weekly Hours3
Total Hours39
Class ID
600227639
Digital Course Content
Learning Outcomes
The course aims at providing students with the essential theoretical knowledge and technical skills to understand and analyse the activity in social media. It introduces the students to social listening and social monitoring concepts and provides hands-on experience on relevant tools and methodologies. Moreover, the course familiarises students with the basic concepts in social media data mining (i.e. keyword extraction, sentiment analysis, trend analysis, predictive analytics).
General Competences
  • Apply knowledge in practice
  • Retrieve, analyse and synthesise data and information, with the use of necessary technologies
  • Work autonomously
  • Work in teams
Last Update
28-07-2021