Learning Outcomes
After the successful completion the students will be capable of:
1. Understand the External and Internal Environment of a company (PESTEL analysis of the external environment, suppliers, competitors, clients, etc.).
2. Conduct a SWOT analysis (S: strengths, W: weaknesses, O: opportunities, T: threats).
3. Analyze the Organizational structure of a company
4. Analyze the Human Resources and Estimate the Human Capital through the use of Human Metrics.
5. Conduct a Financial analysis of the company using the appropriate financial ratios.
6. Use of decision tools (to be discussed). A software will be presented. Supplementary pdfs will be provided.
7. Understand what Enterprise Risk management involves and through the @RISK software to perform risk analysis.
Course Content (Syllabus)
Management of Companies, Strategic Planning, Financial Analysis, Human Resources/Capital, Risk Analysis, Multi Criteria Decision Analysis
Keywords
Management of Companies, Strategic Planning, Human Resources, Financial Analysis, Multi Criteria Decision Analysis
Course Bibliography (Eudoxus)
1. «Διοίκηση Επιχειρήσεων», S. Robbins, D. Decenzo, M. Coulter, Εκδόσεις ΚΡΙΤΙΚΗ, 2η Έκδοση, Αθήνα 2017. (ΕΥΔΟΞΟΣ)
2. «Χρηματοοικονομική Ανάλυση Επιχειρήσεων», Μ. Ξανθάκης, Χ. Αλεξάκης, Εκδόσεις ΣΤΑΜΟΥΛΗ ΑΕ, Αθήνα 2007. (ΕΥΔΟΞΟΣ)