Sustainable Tourism and Media
| Title | Sustainable Tourism and Media / Sustainable Tourism and Media |
| Code | IP5200 |
| Faculty | Social and Economic Sciences |
| School | Journalism and Mass Communications |
| Cycle / Level | 1st / Undergraduate |
| Teaching Period | Winter |
| Coordinator | Fani Galatsopoulou |
| Common | Yes |
| Status | Active |
| Course ID | 600020687 |
Programme of Study: Erasmus Plus Programme
Registered students: 28
| Orientation | Attendance Type | Semester | Year | ECTS |
|---|---|---|---|---|
| Core | Elective Courses | Winter | - | 6 |
| Academic Year | 2025 – 2026 |
| Class Period | Winter |
| Instructors from Other Categories |
|
| Weekly Hours | 3 |
| Total Hours | 39 |
| Class ID | 600289608
|
Course Type 2021
General Knowledge
Mode of Delivery
- Face to face
Digital Course Content
- e-Study Guide https://qa.auth.gr/en/class/1/600289608
- eLearning (Moodle): https://elearning.auth.gr/course/view.php?id=16072
Erasmus
The course is also offered to exchange programme students.
Language of Instruction
- English (Instruction, Examination)
Learning Outcomes
At the end of this course, students will:
1. Know about the current trends in the travel industry and the different types of coastal tourism.
2. Be aware of the global challenges and crises in the tourism industry.
3. Be able to analyse and discuss how travel journalists, travellers, and national tourism organisations construct tourists’ experiences and destination images.
4. Analyse and discuss the assets and resources of a travel destination.
5. Have basic knowledge about sustainability in Tourism.
6. Will be able to develop an entrepreneural idea for sustainable tourism in coastal areas.
General Competences
- Retrieve, analyse and synthesise data and information, with the use of necessary technologies
- Work autonomously
- Work in teams
- Work in an international context
- Work in an interdisciplinary team
- Respect natural environment
- Advance free, creative and causative thinking
Course Content (Syllabus)
This English-speaking course provides students with a broad understanding of the global tourism sector in the light of the Sustainable Development Goals and the next Generation Skills. The course examines the nexus 'Tourism- Media- Sustainability- Entrepreneurship'. It focuses on the latest trends in the travel industry and sustainable tourism niche markets and examines success stories and case studies.
Students examine the role of digital and social media in destination branding, and develop skills to communicate sustainable tourism products and services.
The course is research- and project-based and offers a combination of theory, case studies, workshops, and individual research.
Each semester, a specific form of sustainable tourism will be the study case. Coastal and maritime tourism will be this semester’s theme.
Key topics:
-Global trends and niche markets in travel and tourism
-Challenges and crises in tourism
-The Ocean Decade and the UN 2030 Agenda for Sustainable Development
-Sustainable forms of coastal tourism
-Travel media and digital travel storytelling
-Media representations of sustainable travel experiences
-Branding a travel experience
-From a travel experience idea to a tourism product
Keywords
SUSTAINABILITY, sustainable tourism, media, communication, SDGs, travel, digital storytelling, entrepreneurship
Educational Material Types
- Slide presentations
- Multimedia
- Interactive excersises
- a gamified online platform
Use of Information and Communication Technologies
Use of ICT
- Use of ICT in Course Teaching
- Use of ICT in Laboratory Teaching
- Use of ICT in Communication with Students
- Use of ICT in Student Assessment
Course Organization
| Activities | Workload | ECTS | Individual | Teamwork | Erasmus |
|---|---|---|---|---|---|
| Lectures | 30 | ✓ | |||
| Laboratory Work | 25 | ✓ | |||
| Reading Assigment | 40 | ✓ | ✓ | ||
| Project | 20 | ✓ | ✓ | ||
| Written assigments | 10 | ✓ | ✓ | ||
| Total | 125 |
Student Assessment
Student Assessment methods
- Written Assignment (Formative)
- Performance / Staging (Summative)
- Project (Summative)
Last Update
16-10-2025
