Innovation-Enterpreneurship and sustainable Tourist Development
| Title | ΚΑΙΝΟΤΟΜΙΑ-ΕΠΙΧΕΙΡΗΜΑΤΙΚΟΤΗΤΑ ΚΑΙ ΒΙΩΣΙΜΗ ΤΟΥΡΙΣΤΙΚΗ ΑΝΑΠΤΥΞΗ / Innovation-Enterpreneurship and sustainable Tourist Development |
| Code | Μ10 |
| Interdepartmental Programme | Tourism and Local Development |
| Collaborating Schools | Economics Agriculture |
| Cycle / Level | 2nd / Postgraduate |
| Teaching Period | Spring |
| Coordinator | Charisia Vlachou |
| Common | No |
| Status | Active |
| Course ID | 600017155 |
Programme of Study: Tourism and Local Development
Registered students: 8
| Orientation | Attendance Type | Semester | Year | ECTS |
|---|---|---|---|---|
| PERIVALLON KAI AEIFOROS TOURISMOS | Elective Courses | 2 | 1 | 6 |
| POLITISTIKOS-THRĪSKEUTIKOS TOURISMOS | Elective Courses | 2 | 1 | 6 |
| TOURISMOS KAI PERIFEREIAKĪ ANAPTYXĪ | Elective Course belonging to the selected specialization (Elective Specialization Course) | 2 | 1 | 6 |
| Academic Year | 2025 – 2026 |
| Class Period | Spring |
| Faculty Instructors | |
| Instructors from Other Categories | |
| Class ID | 600289953
|
Course Type 2021
Specialization / Direction
Course Type 2016-2020
- Scientific Area
Mode of Delivery
- Face to face
- Distance learning
Digital Course Content
- e-Study Guide https://qa.auth.gr/en/class/1/600289953
- At the Website of the School: https://msc-tourism.econ.auth.gr/courses/tourism-and-regional-development/
- eLearning (Moodle): https://elearning.auth.gr/course/view.php?id=12837
Language of Instruction
- Greek (Instruction, Examination)
Prerequisites
General Prerequisites
ΝΟΝΕ
Learning Outcomes
The purpose of the course is to approach entrepreneurship and innovation as key pillars for sustainable tourism development. This approach is shaped by the increasing and evolving role of knowledge in driving economic growth at both the macroeconomic level (country, region) and the microeconomic level (enterprise). Innovation is a fundamental prerequisite for improving the economic and productive operations of businesses, fostering extroversion, and addressing international competition, ultimately leading to development.
Furthermore, sustainable tourism is rooted in the development of innovative entrepreneurial actions, emphasizing a differentiated development model that incorporates geographic diversification, the enrichment of the tourism product with innovative products, processes, organization, and services, as well as the adoption of participatory processes and the enhancement of the roles of stakeholders involved in the sector.
This course will provide students with the opportunity to understand the core concepts of innovation and entrepreneurship and how they can contribute to a model of sustainable tourism development. Students will gain the skills to leverage ideas, knowledge, and competencies in this field for entrepreneurial purposes.
General Competences
- Apply knowledge in practice
- Retrieve, analyse and synthesise data and information, with the use of necessary technologies
- Adapt to new situations
- Make decisions
- Work autonomously
- Generate new research ideas
- Design and manage projects
- Respect natural environment
- Be critical and self-critical
- Advance free, creative and causative thinking
Course Content (Syllabus)
Introduction to Entrepreneurship
Entrepreneurial Opportunities
Policy & Entrepreneurship Funding
Introduction to Innovation
Innovation in Practice
Business Models
Developing a Business Model Canvas
Local Governance and Entrepreneurship
Policy Proposals for Local Governance
Keywords
Entrepreneurship, Innovation, Business Model Canvas, Sustainable Development
Educational Material Types
- Notes
- Slide presentations
- Book
Use of Information and Communication Technologies
Use of ICT
- Use of ICT in Course Teaching
- Use of ICT in Communication with Students
Course Organization
| Activities | Workload | ECTS | Individual | Teamwork | Erasmus |
|---|---|---|---|---|---|
| Lectures | 30 | ✓ | |||
| Seminars | 30 | ✓ | |||
| Laboratory Work | 30 | ✓ | ✓ | ||
| Project | 40 | ✓ | |||
| Exams | 20 | ✓ | |||
| Total | 150 |
Student Assessment
Student Assessment methods
- Written Exam with Multiple Choice Questions (Formative, Summative)
- Written Exam with Short Answer Questions (Formative, Summative)
- Written Assignment (Formative, Summative)
Bibliography
Additional bibliography for study
1. "Καινοτομία & Επιχειρηματικότητα", 3η Έκδοση, John Bessant & Joe Tidd, 2017.
2. Οδηγός Καινοτομίας & Επιχειρηματικότητας - Από τη Θεωρία στην Πράξη, Osterwalder A., Pigneur Y., Etiemble F., Smith A., Bernarda G. 2022.
3. Επιχειρηματικότητα με Αρχές , Bill Aulet (MIT), 1η ελληνική Έκδοση, Εκδόσεις Utopia, 2021
4. "Καινοτομία Επιχειρηματικού Προτύπου", 2η Έκδοση, Βάλβη Θ. Βλιάμος Σ., Καραγιάννης Η., 2019.
5. "Μύθοι του Αισώπου & Επιχειρείν", Οδυσσέας Κόλλιας, 2019
Last Update
29-07-2025
