To obtain the Postgraduate Diploma of the Interdepartmental Postgraduate Programme "Semiotics, Culture and Communication", students should complete a cycle of three semestres corresponding to 90 ECTS (29539/2018, Government Gazette 3338/2018) 60 ECTS from the selected modules and 30 ECTS from the diploma thesis. The aim of the Programme is to explore, at a theoretical and applied level, the phenomena and developments of virtually every facet of ??modern civilisation, ranging from literature, advertising, media, audiovisual culture, art and cultural heritage to language, ideology, translation, popular culture and cultural adaptation, thus highlighting the analytical and interpretative potential of semiotics in the study of culture in all its diversity, complexity and vigor. These are specific subject areas of the first cycle of studies of the collaborating departments. Students should focus on these areas as part of their training as specialised scientific staff and will be able to cover existing and foreseeable social and labour market needs in the fields of communication and culture.
The aims of the programme, which are fulfilled both by the modules and the diploma thesis and which comply with international academic standards, are: The study of the life of communication signs in a socio-cultural setting, research in modern communication techniques and strategies and their applicability in the understanding of culture, the search for meaning in different text types (literary, political, artistic, advertising, etc.), the understanding of the relation between semiotics and other fields of Humanities, the understanding of different models of semiotic analysis of cultural practices, the awareness of (inter)cultural communication in educational practice, the initiation to the modern aspects of multimodality, cultural adaptation and audiovisual communication, the study of ideology and social identities, the application of theory to practice.
Upon completion of the programme the graduates will have the following profile: Excellent knowledge of the subject area that will enable them to work as communication specialists, critical analysis of communication, ideology, culture, identity and cultural practices, analysis and understanding of different texts, objects and behaviours in a socio-cultural setting, understanding of the basic concepts of culture, cultural industry and heritage, exploration of ways in which verbal and non-verbal communication are realised in a cultural milieu, knowledge of new trends in audiovisual communication and methods of promoting culture in the information and knowledge society, knowledge of research methodology, ability to analyse, synthesise and interpret information, develop interdisciplinarity and cultivate intercultural consciousness.