PROPAGANDA, LANGUAGE AND THE MEDIA: THE EU EXRERIENCE

The prerequisites are some general knowledge on theories of communication and Mass Media Communications.

Use of elearning in order to upload the material, the lectures and the articles. Use of powerpoint for the weekly lectures and use of the internet to search and material for analysis and finally use of videos.

Participation & in-class exercises & debates – 20% Students should participate actively in the course, express their views using appropriate argumentation. Before each lecture students should study the assigned material, based on the course content, and they are required to complete a series of exercises that they will be assigned in advance and present them in the class. Finally, the second part of the semester is devoted to different thematic areas where students will have to choose an academic paper, write a summary and discuss the key points. Presentations - 30% Students are required to choose a topic of their own preference on current affairs within Europe and prepare a presentation where they have to follow the ten-step plan of analysing propaganda. The aim of this presentation is to become familiar with the notion of propaganda, identify propaganda techniques, realise how propaganda intrudes in every perspective of daily life, and end up into an in-depth comprehension of the phenomenon of propaganda overall. Final assignment – 50% The final assignment (3000+/- words) is a research essay where students are given a specific topic which they have to develop effectively presenting their own argumentation, viewpoint and conclusions. The outline of the essay includes an introduction on the topic, a theoretical overview presenting any theoretical challenges, outline the specific methodology they will follow, present the results and finally draw their conclusions based on the theoretical background already presented above. The final written assignment will be submitted at the end of the semester.

Bahun, S. & Radunović, D. (2012). Language, Ideology, and the Human: New Interventions. In S. Bahun & D. Radunovi (Eds.). Routledge. Black, J. (2011). Semantics and Ethics of Propaganda. Journal of Mass Media Ethics. 16(2-3), 121-137. Ford, N. A. (1967). Language in uniform: a reader on propaganda. Odyssey Press. Herman, E. S. & Chomsky, N. (1988). Manufacturing Consent: The Political Economy of the Mass Media. New York: Pantheon. Jenks, J. (2006). British Propaganda and News Media in the Cold War. Edinburgh: University Press. Jowett, G. S., & O'Donnell, V. (2015). Propaganda & Persuasion (2nd ed.). Sage Publications. Kamalipour, Y. R. (2004). War, Media, and Propaganda: A Global Perspective. In Y. R. Kamalipour & N. Snow, (Eds). Rowman & Littlefield Publishers.Klaehn, Jeffery 2002. A Critical Review and Assessment of Herman and Chomsky’s ‘Propaganda Model. European Journal of Communication. 17(2): 147–82 Marlin, R. (2013). Propaganda and the Ethics of Persuasion. Broadview Press. Miller, D., (2004) Tell me lies: propaganda and media distortion in the attack on Iraq. London: Pluto Press. Oyedokun-Alli, W.A. (2013). A Linguistic Exploration of Propaganda in Advertising in Nigeria. Journal of the Linguistic Association of Nigeria. Volume 16(1 & 2), 63-72. Pratkanis, A & Aronson, E. (2001). Age of Propaganda: The Everyday Use and Abuse of Persuasion. New York: Henry Holt and Company Shabo, M. E. (2010). Techniques of Propaganda and Persuasion. Prestwick House Inc. Sproule. J. M. (1997). Propaganda and Democracy: The American Experience of Media and Mass Persuasion. Cambridge: Cambridge University Press. Stanley, J. (2015). How Propaganda Works. Princeton University Press.