COMMUNICATION RESEARCH METHODS
| Title | COMMUNICATION RESEARCH METHODS / COMMUNICATION RESEARCH METHODS |
| Code | MCC400 |
| Faculty | Social and Economic Sciences |
| School | Journalism and Mass Communications |
| Cycle / Level | 2nd / Postgraduate |
| Teaching Period | Winter |
| Coordinator | Nikolaos Tsingilis |
| Common | Yes |
| Status | Active |
| Course ID | 600000930 |
Programme of Study: Master of Arts in Digital Media, Communication and Journalism-R
Registered students: 0
| Orientation | Attendance Type | Semester | Year | ECTS |
|---|---|---|---|---|
| KORMOS | Elective Course belonging to the selected specialization (Elective Specialization Course) | 1 | 1 | 10 |
| European Journalism | Elective Course belonging to the selected specialization (Elective Specialization Course) | 1 | 1 | 10 |
| Digital Media, Culture and Communication | Elective Course belonging to the selected specialization (Elective Specialization Course) | 1 | 1 | 10 |
| Risk Communication and Crisis Journalism | Elective Course belonging to the selected specialization (Elective Specialization Course) | 1 | 1 | 10 |
| Academic Year | 2025 – 2026 |
| Class Period | Winter |
| Faculty Instructors |
|
| Weekly Hours | 3 |
| Total Hours | 39 |
| Class ID | 600285878
|
Course Type 2021
Skills Development
Mode of Delivery
- Face to face
- Distance learning
Digital Course Content
- e-Study Guide https://qa.auth.gr/en/class/1/600285878
- At the Website of the School: https://media.jour.auth.gr/course/communication-research-methods/
- eLearning (Moodle): https://elearning.auth.gr/course/view.php?id=8345
Language of Instruction
- English (Instruction, Examination)
Learning Outcomes
After successful completion of the course students will be able:
1. To perform effective literature search
2. Το adopt a critical approach to existing scientific knowledge
3. To set the appropriate goal and research questions
4. To justify their methodological choices
5. Το apply a variety of research designs
6. To design a realistic research proposal
General Competences
- Apply knowledge in practice
- Retrieve, analyse and synthesise data and information, with the use of necessary technologies
- Make decisions
- Work autonomously
- Generate new research ideas
- Appreciate diversity and multiculturality
- Be critical and self-critical
Course Content (Syllabus)
Week 1. Introduction to Research, Major Paradigms and The Scientific method,
Week 2.Developing research questions and hypotheses,
Week 3. Introduction to sampling,
Week 4. Measurement issues – (Reliability, Validity),
Week 5. Lab 1 (Article anatomy – Literature review),
Week 6. Experimental and Quasi Experimental Research,
Week 7. Developing questions and conducting surveys
Week 8. Correlational research,
Week 9. Lab2 (Purpose of the study, research questions),
Week 10. Collecting Qualitative data: Interview and focus groups,
Week 11. Analyzing Qualitative data: Thematic analysis,
Week 12. Introduction to mixed methods designs,
Week 13. Lab 3 (Methodology)
Keywords
research methods, quantitative research, qualitative research, mixed methods research, research proposal
Educational Material Types
- Notes
- Slide presentations
- Multimedia
- Interactive excersises
- Book
- Scientific articles
Use of Information and Communication Technologies
Use of ICT
- Use of ICT in Course Teaching
- Use of ICT in Laboratory Teaching
- Use of ICT in Communication with Students
- Use of ICT in Student Assessment
Description
Students practice searching for scientific articles from online databases, acquire course materials through the E-learning system, post their work on E-learning, present scientific articles digitally, communicate with lecturers using ICT and are assessed using the E-learning system.
Course Organization
| Activities | Workload | ECTS | Individual | Teamwork | Erasmus |
|---|---|---|---|---|---|
| Laboratory Work | 30 | ✓ | |||
| Reading Assigment | 80 | ✓ | |||
| Written assigments | 100 | ✓ | |||
| Other / Others | 20 | ✓ | |||
| Total | 230 |
Student Assessment
Description
Participation in class 10%
Four (4) assignments (4*5%) 20%
Presentation of scientific article 10%
Research proposal 60%
Overall 100%
Student Assessment methods
- Written Assignment (Formative, Summative)
- Clinical Examination of Patient (Formative)
- Performance / Staging (Formative, Summative)
Bibliography
Course Bibliography (Eudoxus)
Wimmer, R. D., & Dominic, J. R. (2013). Mass media research: An introduction (10th ed). Boston, MA: Wadsworth Publishing
Additional bibliography for study
Babbie, E. (2016). The basics of social research (7th ed.). Belmont, CA: Wadsworth/Cengage Learning.
Baxter, L., & Babbie, E. (2003). The basics of communication research. Belmont, CA: Wadsworth/Thomson Learning
Berger, A. (2019). Media and communication research methods: An introduction to qualitative and quantitative approaches (5th ed.). Thousand Oaks, CA: Sage
Creswell, J. W., & Creswell, J. D. (2017). Qualitative, quantitative and mixed methods approach (5th ed.). Thousand Oak: CA, Sage.
Creswell, J. W., & Poth, C. N. (2016). Qualitative inquiry and research design: Choosing among five approaches (4rth ed.). Thousand Oak: CA, Sage
Lindlof, T. R., & Taylor, B. C. (2017). Qualitative communication research methods (4rth ed.). Thousand Oaks, CA: Sage.
Merrigan, G., & Huston, C. L. (2019). Communication research methods (4rth ed.). Oxford University.
Mertens, D. M. (2015). Research and evaluation in education and psychology: Integrating diversity with quantitative, qualitative, and mixed methods (4rth ed.). Thousand Oak: CA, Sage.
Silverman, D. (2018). Doing qualitative research (4rth ed.). London: Sage.
Last Update
22-11-2023
