Internship
| Title | Πρακτική Άσκηση / Internship |
| Code | MKT-302 |
| Faculty | Social and Economic Sciences |
| School | Economics |
| Cycle / Level | 2nd / Postgraduate |
| Teaching Period | Winter/Spring |
| Coordinator | Nikoletta theofania Siamagka |
| Common | No |
| Status | Active |
| Course ID | 600023326 |
Programme of Study: PMS STRATĪGIKO MARKETINGK (2022 - sīmera)
Registered students: 4
| Orientation | Attendance Type | Semester | Year | ECTS |
|---|---|---|---|---|
| KORMOS | Mandatory Elective Courses | Winter/Spring | - | 3 |
| Academic Year | 2025 – 2026 |
| Class Period | Winter |
| Faculty Instructors | |
| Class ID | 600287184
|
Course Type 2021
Skills Development
Mode of Delivery
- Face to face
Digital Course Content
- e-Study Guide https://qa.auth.gr/en/class/1/600287184
Language of Instruction
- Greek (Instruction)
- English (Instruction)
Prerequisites
Required Courses
- MKT-101 Marketing Theory & Practice
- MKT-102 Consumer Psychology
- MKT-103 Brand Strategy
- MKT-104 Research Methods
- MKT-105 Marketing Communications in the Digital Era
General Prerequisites
Students should have passed all compulsory modules in the first semester.
Learning Outcomes
This course aims to enable students to apply theory in practice and enhance their skills such as: decision-making, teamwork, leadership and analytical thinking in order to improve their employability prospects.
General Competences
- Apply knowledge in practice
- Retrieve, analyse and synthesise data and information, with the use of necessary technologies
- Adapt to new situations
- Make decisions
- Work autonomously
- Work in teams
- Design and manage projects
- Appreciate diversity and multiculturality
- Respect natural environment
- Demonstrate social, professional and ethical commitment and sensitivity to gender issues
- Be critical and self-critical
- Advance free, creative and causative thinking
Course Content (Syllabus)
This is an internship programme that lasts 3 months. Organisations that offer placements include those that have signed an agreement with the programme or those that the students themselves identify.
Educational Material Types
- Interactive excersises
Use of Information and Communication Technologies
Use of ICT
- Use of ICT in Communication with Students
- Use of ICT in Student Assessment
Description
The course is assessed based on whether the student satisfactorily completed their internship. Criteria used to assess students include; overall performance in the organisation, behaviour and collaboration with other employees, punctuality, ability to deliver all that is required of them.
Course Organization
| Activities | Workload | ECTS | Individual | Teamwork | Erasmus |
|---|---|---|---|---|---|
| Internship | 90 | 3 | ✓ | ||
| Total | 90 | 3 |
Student Assessment
Student Assessment methods
- Report (Summative)
Last Update
07-12-2023
