Rural tourism from theory to practice

Course Information
TitleΑΓΡΟΤΙΚΟΣ ΤΟΥΡΙΣΜΟΣ:ΑΠΟ ΤΗ ΘΕΩΡΙΑ ΣΤΗ ΠΡΑΞΗ / Rural tourism from theory to practice
CodeΜ20
Interdepartmental ProgrammeTourism and Local Development
Collaborating SchoolsEconomics
Agriculture
Cycle / Level2nd / Postgraduate
Teaching PeriodSpring
CoordinatorMaria Partalidou
CommonNo
StatusActive
Course ID600017165

Programme of Study: Tourism and Local Development

Registered students: 0
OrientationAttendance TypeSemesterYearECTS
PERIVALLON KAI AEIFOROS TOURISMOSElective Course belonging to the selected specialization (Elective Specialization Course)216
POLITISTIKOS-THRĪSKEUTIKOS TOURISMOSElective Courses216
TOURISMOS KAI PERIFEREIAKĪ ANAPTYXĪElective Courses216

Class Information
Academic Year2025 – 2026
Class PeriodSpring
Faculty Instructors
Class ID
600289951
EPIChallenges
  • Sustainable Transformation
Course Type 2021
Specialization / Direction
Course Type 2016-2020
  • Scientific Area
Course Type 2011-2015
Knowledge Deepening / Consolidation
Mode of Delivery
  • Face to face
  • Distance learning
Erasmus
The course is also offered to exchange programme students.
Language of Instruction
  • Greek (Instruction, Examination)
  • English (Instruction, Examination)
Prerequisites
General Prerequisites
Competence in English and searching references
Learning Outcomes
The course is ideal for students who want to develop or manage a rural tourism business, but also for those who aim to act as consultants in matters of rural tourism and local-sustainable development. At the end of the course, students will be able to understand general concepts and theories and develop skills that can be applied in both the academic and professional fields. In particular, they will be able to: • To understand the contemporary discourses around tourism in the countryside and to evaluate the role of rural tourism (agritourism, wine tourism, apitourism, pesca tourism) as an accelerator of local and sustainable development. • To critically examine the ways that a rural tourism business & a rural tourism destination operates or should operate. • To understand techniques used in the marketing and management of rural tourism in order to achieve its goals. • To understand and distinguish the modern needs and desires of travelers • Understand the concept of sustainable development of a rural tourism business and discuss ways to achieve each sustainable development goal • To discuss successful models and best practises of rural tourism (agritourism, wine tourism, apitourism, pesca tourism) • To understand the concept of creating thematic roads (storytelling)routes (wine roads, olive roads, etc.) and the importance of networking within clusters
General Competences
  • Apply knowledge in practice
  • Retrieve, analyse and synthesise data and information, with the use of necessary technologies
  • Make decisions
  • Work autonomously
  • Work in teams
  • Work in an interdisciplinary team
  • Generate new research ideas
  • Respect natural environment
  • Demonstrate social, professional and ethical commitment and sensitivity to gender issues
  • Advance free, creative and causative thinking
Course Content (Syllabus)
The development of Rural Tourism reflects the more general development of specific forms of tourism and the shift in popularity from "traditional" seaside destinations to destinations that offer a wider range of experiences and respond to new social trends for active engagement with the natural-rural landscape, the culture, traditions but also in new local-sustainable development strategies. On the other hand, it is part of the need of the rural household to adapt to the restructuring of the rural area and the adoption of multi-activity practices. The purpose of the course is to understand the philosophy of Rural Tourism, a form of tourism that develops in the countryside and utilizes the resources of the natural and man-made environment and is largely concerned with the "sense of place", that is, the feelings that are registered in a geographical space, into a physical destination, and turn it into a destination associated with meanings, symbolic values and identities related to the "rural idyll". Indicatively, the content of the course deals with the transition of the rural area from a place of production to a place of consumption of experiences utilizing modern theoretical approaches such as the social construction and the "consumption" of the rural area, the rural ideal and the "gaze" of the tourist. It continues with conceptual approaches that are often used interchangeably: Rural Tourism, Agrotourism, Agritourism, Farm Tourism and Vacation Farms. It presents the historical development of rural tourism in Greece and in the world in the light of the transition to a sustainable local development. It applies modern marketing and management tools to the management of the agritourism business and the agritourism destination (psychography, typologies of tourists, etc.) and explores the gender dimensions of the development of rural tourism (women's agritourism cooperatives), social innovation and the connection with other special forms tourism in the countryside (wine tourism, bee tourism, gastronomic tourism, etc.). Rural businesses and destinations are challenged to meet the modern challenges of meeting hygiene, safety and comfort standards, while maintaining their traditional and rural character and authenticity. They are invited to "balance" between the values of the past and the modern needs for quality, thus networking and quality issues will be analyzed, Local Quality Accords in Rural Tourism/Space
Keywords
placemaking, rural idyll, clusters, wine roads, storytelling, LEADER/CLLD, women's Agritourism cooperatives
Educational Material Types
  • Notes
  • Slide presentations
  • Video lectures
  • Podcast
  • Audio
  • Multimedia
  • Interactive excersises
Use of Information and Communication Technologies
Use of ICT
  • Use of ICT in Course Teaching
  • Use of ICT in Laboratory Teaching
  • Use of ICT in Communication with Students
  • Use of ICT in Student Assessment
Description
World Café or Knowledge Café, case studies, Fishbone Technique, posters
Course Organization
ActivitiesWorkloadECTSIndividualTeamworkErasmus
Lectures26
Seminars2
Laboratory Work6
Reading Assigment10
Field trips and participation in conferences / seminars / activities2
Project6
Written assigments8
Exams3
Total63
Student Assessment
Description
1st assignment : Movie and Fishbone technique (25%) 1st test (10%) 2nd test (10%) 2nd assignment: poster on rural tourists (25%) 3rd test (10%) 3rd assignment case study (20%)
Student Assessment methods
  • Written Exam with Multiple Choice Questions (Formative, Summative)
  • Written Exam with Short Answer Questions (Formative, Summative)
  • Written Exam with Extended Answer Questions (Formative, Summative)
  • Written Assignment (Formative, Summative)
  • Written Exam with Problem Solving (Formative, Summative)
Bibliography
Additional bibliography for study
• Ιακωβίδου, Ο. (2000). «Αγροτουρισμός. Το μικρό, όμορφο και θηλυκό πρόσωπο στον τουρισμό». Στο: Τουριστική ανάπτυξη- Πολυεπιστημονικές προσεγγίσεις, Επιμ.: Π.Τσάρτας, ΕΞΑΝΤΑΣ. • Koutsou S., Notta O., Samathrakis V. and Partalidou M. (2009). Women’s Entrepreneurship and Rural Tourism in Greece: Private Enterprises and Cooperatives. South European Society and Politics, 14(2): 191-209. • Partalidou, M. and Koutsou S. (2012). Locally and Socially Embedded Tourism Clusters in Rural Greece. TOURISMOS, An International multidisciplinary Journal of Tourism, 7(1):99-116. • Partalidou, M. and Iakovidou O. (2008). Crafting a Policy Framework of Indicators and Quality Standards for Rural Tourism Management. International Journal of Tourism Policy, 1(4): 353-367. • Παρταλίδου, Μ. και Ιακωβίδου, Ο. (2007). Αγροτουριστικοί προορισμοί στην Ελλάδα. Νέες τάσεις πέρα από τις ακτές και τον μαζικό τουρισμό στo Επιμ. Ιακωβίδου Ο., Μεσογειακός Τουρισμός πέρα από τις ακτές: νέες τάσεις στον τουρισμό και κοινωνική οργάνωση του χώρου, Θεσσαλονίκη, Εκδόσεις ΖΗΤΗ, Θεσσαλονίκη (σελ.343-367). • Παρταλίδου, Μ. (2017). Τουρισμός και “αγροτικό ιδεώδες”: μύθος ή πραγματικότητα; Πρότυπα ποιότητας και αξίες γύρω από τον αγροτικό τουρισμό. Στο Τσάρτας, Π. Και Λύτρας, Π. (επιμ.) Τουρισμός, Τουριστική Ανάπτυξη. Συμβολές Ελλήνων Επιστημόνων. Σειρά: Βιβλιοθήκη Τουριστικών Επιστημών. Εκδόσεις ΠΑΠΑΖΗΣΗ, Αθήνα. • Παρταλίδου, Μ. (2005). Η προτυποποίηση ως παράγοντας ανάπτυξης και προώθησης του Αγροτικού Τουρισμού. Διδακτορική Διατριβή, Α.Π.Θ., Τμήμα Γεωπονίας, Τομέας Αγροτικής Οικονομίας, Θεσσαλονίκη http://ikee.lib.auth.gr/record/32875/ • Παρταλίδου Μ. και Ιακωβίδου Ό. (2002). Η ποιότητα ως προϋπόθεση ανάπτυξης του Αγροτικού Τουρισμού. Επιθεώρηση Κοινωνικών Ερευνών, Τευχ.108-109, Β’-Γ’, σελ.325-345.
Last Update
01-12-2024